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| single cover |
TRACK: Home
YEAR: 2013
DIRECTOR: Kinga Burza
GENRE: Indie
MAIN AUDIENCE: 15-25
LYRICS
Relationship between Visuals and Lyrics
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| car being stolen |
Gabrielle Aplin is the main character in the video and the only vocalist on the track. The video starts with some guys stealing her car, and you are under the impression that she starts walking to try and get home. This is a link between the video and the song being called home. However, the video never progresses to her getting home only to her being happy at the end. The actual track does not start till 55 seconds in.
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| lip syncing |
Genre
Similar in genre to the band Bastille, both videos have had the lead singer lip syncing whilst walking on some kind of journey. Both in rural locations often. There is also one main character that the video follows and is based around.
Performance/Narrative
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| performance |
The video involves a lot of performance and narrative. The music doesn't start straight away and the opening lines of the song are lip synced. There is nearly no lip syncing then till the end chorus of the video where she is performing with a microphone in a bar. When she is performing it is the happiest point and what the video seems to be building up too. The narrative is very linear and follows todorov's theory of equilibrium. The video starts however with disequilibrium with her car being stolen and the new equilibrium is her performance at the end.
Audience
There is no reference to her audience or fans in the video. She is a musician in the video but she is unknown as you see her busking on the streets with no one really taking any notice. During the performance at the end there is only old men and drunks listening and encouraging her.
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| vulnerability at start |
Representations
At the start when her car is stolen she looks very vulnerable and weak and this would be a stereotypical representation of a girl. However, progressively through the video she becomes more independent and more successful and happy.
Pace and Locations
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| American style location |
The pace is quite steady throughout the video but the editing does increase in speed towards the end to create a build up towards the end of the video. But as the pace of the actual track is quite slow the editing would look out of place if it did not match this. As the story is a journey there are numerous locations used and constantly cut between. The artist is British, but the setting and vehicles and bars used in the video all look very American, as we don't get desert terrain in the UK.
Relevant links
Gabrielle Aplin wiki
Website
YouTube Channel
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